Since October 2010 CheckMarket has become member of ESOMAR.
ESOMAR is an international market research organization with more than 4.800 members in over 120 countries.
This association was founded in 1948, and has as a mission to encourage, advance and elevate market and customer research worldwide. ESOMAR’s main objective is to promote the importance of market and opinion research as a way to gain insight into specific topics and issues in order to make effective business decisions. To achieve this ESOMAR offers a wide range of sector-specific conferences, publications and communication platforms.
With this membership CheckMarket also commits itself to ESOMAR’s severe code of conduct. This code requires, among other things, the use of rigorous survey procedures, a clearly defined structure for sample groups and respect for the anonymity of the respondent.
With the ESOMAR membership CheckMarket puts a further step in the professionalization of its services.