Sometimes you may want to conduct an anonymous survey. This means that it is not possible to see who specifically gave which answers. Normally lots of information is collected, such as IP address, Geo location, the referring page. If you use contacts, then you can see exactly what each contact responded.
There is an ‘Anonymize survey’ option in CheckMarket which does the following:
- Disables the collection of IP addresses.
- Disables the collection of the referring page.
- Breaks the connection between contacts and their individual responses.
If you are using contacts, you will still be able to track your contacts. You will be able to see which of them were invited, reminded, which of them bounced, opted-out, responded, etc. You will still be able to send automatic reminders. You will NOT be able to see their individual answers. In the respondent data, you will be able to see all the metadata in the custom fields that you imported, so make sure that you do not import personal identifiable information (PII) into these fields.