This message is meant to help you by letting you know that your contact list contains too many bounces.
Take action and review the contacts that still have the status ‘included’ and check for typical errors and typos in the name and domain name. For example, addresses ending in ‘.co’ instead of ‘.com’, or ‘hotmial’ instead of ‘hotmail’, etc. Remove any obviously incorrect addresses such as ‘firstname.lastname@example.org’. Making sure that the emails that still need to go out are valid and exist, will prevent the system suspending you again, once sending resumes.
During the import process, common mistakes are auto-corrected such as ‘hotmial.com’ and invalid email addresses will be flagged and not imported. But we cannot automatically catch spelling errors, typos or non-existent email addresses.
It’s important to catch these before the email invitations go out. So open the contact overview and filter on status Included. You’ll get a list of all contacts to whom the invitation wasn’t sent yet. If you can spot and correct faulty email addresses here, the bounce rate when sending resumes will be lower and the chances of getting your email delivery suspended again will drop considerably.
View email delivery suspension warnings as a tool for maintaining and managing your contacts. If you start to notice a trend of delivery suspension warnings in the survey’s activity log, it could be due to a stale list that contains many invalid, unreachable or non-existent email addresses.
Consistently exceeding the 5% threshold for bounces not only means that you are not reaching your targeted audience, but you’re also affecting your (and our) sending reputation. Use the warnings as a cue to take action toward the health of your contact list.